Sophie has worked in marketing for 15 years. With director level expertise in developing marketing strategies with a specialism in sponsorship strategy.

Sophie has spoken at various events internationally on marketing strategy and on sponsorship.

Furthermore, Sophie is a Chartered Marketer, a Fellow of the Chartered Institute of Marketing, a Board Director of the European Sponsorship Association (ESA), a guest lecturer at Loughborough University London, a Business Ambassador (Partnerships Management) for SOHK and a judge of both the UK Sponsorship Awards and the ESA Excellence Awards and to top it all off, she also sits on the RFU’s Rugby Growth Committee.